app02 Mon, 17 Aug 2026 11:15:33 +0000 Fireside (https://fireside.fm) Econ Dev Show Podcast - Economic Development - Episodes Tagged with “Website Content” https://podcast.econdevshow.com/tags/website%20content Mon, 17 Aug 2026 00:00:00 -0500 Dane Carlson explores the strategies, ideas, and insights that are driving economic development forward into the future. You'll hear new insights from passionate ED's about their successes and struggles, and you'll learn from attraction and retention experts about how to apply actionable strategies inside your EDO. We'll help take your organization, your community, and your career to the next level. en-us episodic Actionable economic development strategies and stories Dane Carlson Dane Carlson explores the strategies, ideas, and insights that are driving economic development forward into the future. You'll hear new insights from passionate ED's about their successes and struggles, and you'll learn from attraction and retention experts about how to apply actionable strategies inside your EDO. We'll help take your organization, your community, and your career to the next level. no econ dev, economic development, ed Dane Carlson show@econdevshow.com 232: Stop Marketing Your Community Like Everywhere Else with Bethany Quinn https://podcast.econdevshow.com/232 2020daf6-e862-43ba-bc7e-2db62fe4ea11 Mon, 17 Aug 2026 00:00:00 -0500 Dane Carlson 232 Stop Marketing Your Community Like Everywhere Else with Bethany Quinn full Dane Carlson Bethany Quinn explains how economic developers can replace generic marketing with specific stories, focused strategies, stronger stakeholder communication, and content designed for both people and AI. 27:38 no <p>In this episode of the Econ Dev Show Bethany Quinn, president of Golden Shovel Agency, explains why communities that punch above their weight concentrate their resources on one or two genuine strengths. </p> <p>She and Dane discuss how specificity makes communities memorable, why economic development marketing must address local stakeholders as well as outside prospects, and how disconnected marketing projects waste money. </p> <p>Bethany also shares how AI is changing website content, why FAQ pages are becoming more important, and how a single word can reshape perceptions of a community. </p> <p>Most importantly, she makes the case for showing the daily work behind economic development before budget season forces leaders to ask what the organization actually does.</p> <p><a href="https://econdevshow.com/rate-this-podcast/" rel="nofollow noopener">Like this show? Please leave us a review here</a> — even one sentence helps! Special Guest: Bethany Quinn.</p> econdev, economic development, eco devo, economic development marketing, community storytelling, stakeholder engagement, marketing strategy, place branding, business attraction, artificial intelligence, website content, community positioning, Golden Shovel Agency In this episode of the Econ Dev Show Bethany Quinn, president of Golden Shovel Agency, explains why communities that punch above their weight concentrate their resources on one or two genuine strengths.

She and Dane discuss how specificity makes communities memorable, why economic development marketing must address local stakeholders as well as outside prospects, and how disconnected marketing projects waste money.

Bethany also shares how AI is changing website content, why FAQ pages are becoming more important, and how a single word can reshape perceptions of a community.

Most importantly, she makes the case for showing the daily work behind economic development before budget season forces leaders to ask what the organization actually does.

Like this show? Please leave us a review here — even one sentence helps!

Special Guest: Bethany Quinn.

Sponsored By:

Links:

]]> In this episode of the Econ Dev Show Bethany Quinn, president of Golden Shovel Agency, explains why communities that punch above their weight concentrate their resources on one or two genuine strengths.

She and Dane discuss how specificity makes communities memorable, why economic development marketing must address local stakeholders as well as outside prospects, and how disconnected marketing projects waste money.

Bethany also shares how AI is changing website content, why FAQ pages are becoming more important, and how a single word can reshape perceptions of a community.

Most importantly, she makes the case for showing the daily work behind economic development before budget season forces leaders to ask what the organization actually does.

Like this show? Please leave us a review here — even one sentence helps!

Special Guest: Bethany Quinn.

Sponsored By:

Links:

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